On the afternoon of September 12th, Beijing time, the "The Future of Television Has Come" OLED Summit was successfully held at the Beijing R&F Renaissance Hotel. The event brought together a wide range of industry leaders, including manufacturers, content providers, and technical experts, with over 200 participants from various sectors. This gathering marked a significant milestone in the display industry, as it highlighted the growing importance of OLED technology in shaping the future of television.
At the summit, industry professionals shared their insights on the current state and future direction of OLED TV development. Attendees were given a glimpse into what the next generation of television might look like, showcasing the potential of OLED displays to revolutionize the way we experience visual media. The event also emphasized that OLED technology is set to become the dominant force in the future television market.
Following the summit, we had the opportunity to interview key figures from LG Display (LGD), one of the leading players in the OLED industry. Mr. Lu Xiangde, President of LG Display, Mr. Huang Longqi, Vice President of LG Display TV Division, and Mr. Yin Yusheng, President of LG Display Greater China, shared their perspectives on the future of OLED technology and its role in the Chinese market.
Mr. Lu Xiangde highlighted the significance of the fourth industrial revolution, noting that the integration of the internet and the Internet of Things is reshaping how people interact with technology. He emphasized that OLED displays, with their self-illuminating pixels and superior image quality, are not just limited to TVs but represent a broader vision for future display solutions.
In terms of market strategy, LGD is confident in the rapid growth of the OLED sector. With plans to increase OLED screen sales from 5% to over 40% by 2020, the company is investing heavily in both large and small panel production lines. Mr. Lu also mentioned that LGD is actively expanding its manufacturing capabilities, including the construction of a new 8.5-generation OLED panel plant in Guangzhou, which is expected to start operations in the first half of 2019.
Mr. Yin Yusheng provided further details about the Guangzhou factory, explaining that it will not only boost OLED production but also create an entire industrial ecosystem, including raw materials, modules, logistics, and sales. This move is expected to bring significant economic benefits and job opportunities to the region.
Mr. Huang Longqi added that the Guangzhou plant is projected to produce 6 million OLED panels annually by 2020, with most of them destined for the Chinese market. While OLED products are currently positioned in the high-end segment, LGD is working towards making them more accessible to the general public by reducing costs and expanding product ranges.
Additionally, LGD has made progress in developing 8K-resolution OLED panels. According to Mr. Huang, the company aims to mass-produce such panels in the first half of 2019. With its energy efficiency and superior performance, OLED is expected to dominate the 8K era, offering consumers an even better visual experience.
In conclusion, this summit and the subsequent interviews have reinforced the belief that OLED technology is not just a trend but the future of television. As LGD continues to invest and innovate, it is clear that OLED will soon make its way into homes across China, delivering stunning visuals and transforming the way people watch television.
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