The LED industry is an important part of the modern electronic information industry system. It plays an important role in driving automotive electronics, raw materials, consumer electronics, and optoelectronics. It is an emerging industry and strategic growth point with great development potential. The "Electronic Information Industry Adjustment and Revitalization Plan" issued by the State Council and the "Planning and Development Plan for the Pearl River Delta Region (2008-2020)" clearly include semiconductor lighting in key development areas. As a base of China's lighting electrical appliance brand, Huizhou vigorously develops the LED industry, which is of great significance for accelerating the construction of state-level industrial bases, promoting the upgrading of the industrial structure of the city, enhancing the industrial competitiveness of the city, and enhancing the stamina of economic development.
I. LED industry scale and application trend
1. Industry scale and distribution
According to the report of the world market research institute, the global market demand for LEDs was about 100 billion in 2008, and the sales value reached 7.5 billion US dollars. It is expected that in 2009, LED backlight modules will be widely penetrated in LCD TVs, notebook computers and mobile phones, as well as China. With large-scale Led Lighting and outdoor advertising applications driven by the market, the global LED output value will increase significantly to a new record of 8.767 billion US dollars. It is estimated that by 2012, the global LED output value will exceed 12 billion US dollars. By 2015, China's major strategic product industry around backlights, lighting and automobiles will reach 500 billion. The LED industry stands out and has become an emerging industry for many businesses around the world.
At present, the United States, Japan, and the European Union have always mastered the leading patent core technology in the production of LED upstream substrate materials, epitaxial wafers, and chips. The Taiwanese region has become an important LED production base in the world through technology tracking and scale development. Therefore, it has formed a three-pronged industrial structure dominated by the United States, Asia, and Europe, and has taken the lead in Japan, the United States, and Germany. China, Taiwan, and South Korea are closely followed, and China, Malaysia, and other countries and regions are actively following. The echelon distribution.
2, application trends
In recent years, it has been widely used in display screens, traffic lights, landscape lighting, interior decoration, etc., and has gradually begun to be applied to liquid crystal display backlights, automotive light sources and other fields. According to statistics, the output value of applied products in 2008 has exceeded 45 billion. The large-scale application of LED products in various venues of the Beijing Olympic Games fully demonstrates that the replacement technology products for LEDs entering commercial applications are gradually maturing, and the industry is currently in a high-speed growth period. LED is an upgraded product of the next generation of lighting in the world, covering energy saving, environmental protection, microelectronics, basic equipment manufacturing and many other fields. It has important driving effects on automotive electronics, raw materials, consumer electronics and optoelectronics industries, and has great development potential. Emerging industry. At present, the main application fields of LED are LED landscape lighting, LED display, LED Street Light, LED backlight, LED decorative lighting and so on. With the large-scale application of LED products, consumer electronics and lighting products have entered a new round of upgrading, which can expand domestic demand and stimulate rapid economic growth.
3, LED products energy saving and environmental benefits are significant
Second, the development of domestic LED industry
1. Status of domestic LED industry
The enthusiasm of the domestic provinces to develop the LED industry is very high. The provinces of Shanghai, Jiangsu, Shandong, Fujian and other provinces have formulated opinions and related support policies to promote the development of the LED industry. At present, China's LED industry has formed four major regions (Pearl River Delta, Yangtze River Delta, Fujian Jiangxi Province, Northern Region). Since 2003, China's LED application market has maintained an annual growth rate of more than 20%. Since 2007, the LED industry has entered a stage of rapid development, with an increase of over 50%. In 2008, with the global economic growth slowing down, China's LED industry continued to maintain a high growth momentum, with an increase of about 53.33% year-on-year. It is expected to grow faster in 2009 and 2010. LED landscape lighting, LED displays, LED street lights, LED backlights, LED decorative lighting, etc. are growing rapidly, which will be the main driving force for LED application growth.
2009 Huizhou LED Industry Research
2. Status of LED industry in our province
According to incomplete statistics, there are more than 2,000 LED production and research units in the country, of which 1,000 are located in the Pearl River Delta region such as Shenzhen, Dongguan, Guangzhou, Huizhou, Zhongshan, Jiangmen, etc., and these regions have already regarded the LED industry as a key development industry. As the most concentrated area of ​​China's LED industry, the Pearl River Delta region has a relatively complete LED industry chain, attracting a large number of private enterprises and Hong Kong and Taiwan capitals. At the same time, due to the special geographical location of Guangdong, it has become an important base for LED packaging and application industry in China and the world, and the development of LED in the field of mobile phone backlight, lighting and lighting is at the forefront in the country. In 2009, Guangdong Province seized the opportunity of expanding domestic demand to promote steady and rapid economic development, organized the implementation of “Green Lighting Projectâ€, and planned to implement the “Ten Thousand Miles†high-power LED street lamp industrialization demonstration and promotion project. It is planned to be in Dongguan and Guangzhou within two years. In 10 cities including Foshan, Shenzhen and Huizhou, the city implemented the demonstration and promotion of high-power LED street lamps, and realized the construction of LED streetlight demonstration projects with a total mileage of 1,500 kilometers and a scale of about 100,000. Under the guidance of many favorable policies, Guangdong LED industry will achieve greater development.
Third, the city has the conditions to vigorously develop the LED industry
At the Beijing Olympics, LED products of Huizhou Kerui Optoelectronics Co., Ltd. and NVC Optoelectronics of our city shined brilliantly. The LED Light source of Bird's Nest and Water Cube all use Cree products. After years of development, Huizhou has a very strong foundation in the development of the LED industry and the structure of the industrial chain. In recent years, Huizhou has produced and applied LED packaging, LED optoelectronic equipment, LED backlights and materials, LED display and LED Lighting. And LED product design and other aspects have developed rapidly, covering the middle and downstream of the entire industrial chain, and gradually moving upstream. Has the following characteristics:
1. Have a good LED industry development environment. The electronic information industry in our city has developed rapidly and is among the best in the province and even the whole country. In 2008, the city's major electronic information manufacturing industry completed a total industrial output value of 143.616 billion yuan. The city has a number of backbone LED companies such as Cree, NVC, Desai Optoelectronics, TCL Lighting, etc. At the same time, the city was awarded the honorary title of China Lighting Appliance Brand Base by China Lighting Industry Association. According to incomplete statistics, in 2008 the city's LED output value of 5 billion, is expected to exceed 7 billion this year. The city has more than 300 lighting companies, including nearly 80 LED companies, Huizhou Cree, NVC, TCL Lighting, Yuanhui Lighting, BYD, Weizhi Electronics, Sidon Lighting and other key enterprises and a sound industrial chain. Huizhou is the world's third TV production base and the country's major mobile phone production base. The huge demand for LEDs provides a superior precondition for the rapid development of the LED industry in the city. As an emerging industry of electronic information, the LED industry will be able to flourish in the city's good industrial environment.
Huizhou LED main enterprise
2. The display application field is in a leading position in the country. Huizhou's many LED display application companies have core technologies and have a high market share. Huizhou is in a leading position in this field in China.
Huizhou Kerui Photoelectric Co., Ltd. is the industry leader in LED packaging technology in China, and is the first to introduce high-power white LED device packaging technology into China. Huizhou Career is the packaging base of CREE's three global bases. Its LEDs cover almost all types of applications in the world. 70% of its products are exported to Europe and the United States. As the largest LED packaging enterprise in the country, Huizhou Cree is the first in the country to provide 100-139lm@350mA high-power white LED devices in batches. It is the first to introduce the world's advanced high-power white LED device packaging technology into mainland China. At present, the company plans to move upstream production bases such as chips and epitaxial wafers to Huizhou.
The LED full color display produced by Desai Optoelectronics Technology Co., Ltd. is currently the largest size in China and is currently the largest manufacturer in the country. Its self-developed LED display intelligent control system has broken the monopoly of foreign technology and filled the gap in the domestic related fields. The company's sales have ranked first in Asia for the fifth consecutive year and third in the world.
TCL Group also increased its development in the LED industry, invested in the construction of the only high-power LED packaging line in China, and established a joint venture with Korea Korea Electro-optical Co., Ltd. to establish TCL Ryder Electro-optical Technology (Huizhou) Co., Ltd. to produce LED backlight products and The world's most advanced large-screen LEDTV.
In addition, the pure British semiconductor lighting company engaged in the production of LED lighting has also entered the field of R&D and production of LED large screens and successfully commercialized applications.
3. The field of lighting applications is developing rapidly. After more than 10 years of hard work, Huizhou LED lighting application field has made certain achievements, forming a professional manufacturer from LED packaging manufacturers, LED photoelectric energy-saving system solutions, LED lighting product research and development institutions to LED terminal applications and market sales. The industrial chain of the network has emerged as one of the outstanding enterprises such as NVC, TCL Lighting, Chunying Semiconductor Lighting, Weizhi Electronics, etc.: NVC Optoelectronics Technology Co., Ltd. is one of the largest professional lighting and light source electrical enterprises in China. The commercial lighting sector has always maintained a leading position. After years of development, the company combines semiconductor LED display and software control system as the core technology, and carries out one-stop services such as design, research and development, production, sales and engineering of LED lighting, LED signboard and LED display. At present, the "NVC NVC Lighting" brand has become the leading brand in the Chinese lighting industry. In the process of transformation of Huizhou West Lake, NVC LED products are widely used in Xihu Lianghua lighting project, especially LED light string and rainbow tube products, making West Lake a beautiful sight in the city.
TCL Lighting is the leading lighting appliance manufacturer in the country. At present, the two LED high-power color-changing temperature street lamps independently developed and produced by the company have been successfully launched, which indicates that TCL lighting has achieved important results under the optoelectronic products, and promoted the development of the public lighting industry in our province to the LED era. In the 2010 Guangzhou Asian Games lighting project qualified supplier collection and evaluation, TCL lighting became the most successful domestic lighting company.
Pure British Semiconductor Lighting is a high-tech enterprise dedicated to the R&D, production, global sales and service of LED lighting products. The company has an excellent R&D team in the global LED lighting application field. Over the years, it has overcome some of the most challenging technical difficulties in some LED applications, and its technical achievements have won several national patents. At present, the pure British energy-saving king series products have been sold to more than 20 countries and regions in China and the world.
Weizhi Electronics is one of the largest manufacturers of LED light sources in the global optoelectronic industry. The company has three core products: LED backlight, LED lighting and LED display. At present, Weizhi Electronics has invested 500 million yuan to set up an LED lighting R&D and production base in the city, and plans to introduce LED packaging production line into Huizhou.
Huizhou Hongyi Optoelectronics Co., Ltd. is mainly engaged in research, development, manufacturing and sales of high-brightness light-emitting diodes and their application products. With advanced product research and development laboratories, highly automated LED packaging and testing production lines and LED application product lines, and relying on more than 30 research and development teams with rich technical experience, we continue to develop and produce high-tech semiconductor lighting products. At present, it has an annual production capacity of 180 million LEDs and 50,000 LED lighting fixtures.
In addition, the city also has Green Morning Solar Technology Co., Ltd. and Sun Valley Lighting Co., Ltd. with LED lighting and solar photovoltaic power generation system as the core; and Xidun Lighting, which provides systemized lighting and LED photoelectric energy saving system solutions. A number of excellent LED lighting application companies such as Qianli Lighting.
4, LED lighting engineering applications have been gradually promoted. In order to implement the work arrangement of energy saving and emission reduction, the city has put forward the implementation plan of “Huizhou LED Light Energy Saving Application Projectâ€. It plans to use LED lights and street lights of major urban roads to be converted into high-power LED street lights in the main lighting projects of our city. . As of November 2008, the city has installed 2,800 LED landscape lights in some of the city's major attractions such as the civic paradise, the Chaojing Gate, and the Hesheng Bridge, completing an investment of 13.96 million yuan. The city also plans to install 25,800 LED landscape lights at the end of December 2009, completing a total of 12,819 LED streetlight renovation projects in the city's main roads, with a total investment of about 103.59 million yuan. The LED promotion and application plan of Huidong Golden Bay International Tourism Resort is underway, and this project will become a new highlight of the city's green lighting demonstration project.
Fourth, the factors restricting the development of LED industry in our city
1. The high-end links of the industrial chain are relatively weak, and the added value of products is low. Although the LED industry in our city has formed a relatively complete industrial chain, the company is mainly located in the middle and lower reaches of the industrial chain. It is mainly used for packaging and various LED lighting applications. The LED substrate, epitaxial and chip links are weak and in the value chain. In the middle part of the smile curve, the added value of the product is low.
2. The research and development foundation of the enterprise is relatively weak, and the technological innovation capability is relatively insufficient. Most of the LED companies in our city are mainly engaged in production and processing, with insufficient technical support and less investment in research and development. Patent applications are mostly utility models, and inventions are mainly secondary development. The proportion of original inventions is not high. The core technology patents are controlled by Japan, the United States, Europe and other countries and regions, and there are patent risks.
3. The leading enterprises have not yet formed, and the driving effects of large enterprises are not enough. The LED industry in our city lacks leading enterprises with considerable scale and strength in all aspects of the industrial chain. The driving force of existing large enterprises is far from enough, resulting in the overall competitiveness of Huizhou LED industry is still relatively weak, and the cluster effect brought by professional division of labor is far from being reflected.
4. Factors such as product price and quality affect market promotion. At present, the relatively high price of LED products leads to large-scale application difficulties, and the market products are mixed, and the promotion and application have great influence.
V. Suggestions for accelerating the development of LED industry in our city
The city has shown obvious development advantages in LED display, terminal LED lamps in the LED industry and back-end LED packaging. We must actively take advantage of the existing industry and take the initiative to undertake the transfer of the international LED industry chain, especially the front-end technology. To develop the LED industry, market-oriented, application-driven industrial agglomeration, give full play to the role of the government in creating the environment, promoting independent innovation and application, focusing on the introduction of front-end technologies such as extension and chip manufacturing, and focusing on the development of packaging and downstream applications. Integrate and improve the industrial chain.
1. Strengthen the government's overall coordination of the development of the LED industry. The leading group of the city-level national electronic information industry base will coordinate the relevant departments to cooperate with universities and research institutes to construct a coordinated development mechanism for the LED industry, and formulate preferential policies for fiscal, taxation and land use to encourage investment in the LED industry, and research and solve industrial development. A major problem. Specifically responsible for formulating the city's LED industry development support policies, overall planning and organization, and coordination of relevant government departments to solve the difficulties and problems encountered in the development and application of LED industry in our city.
2. Clear up the development ideas and accelerate the improvement of the industrial chain. Combining the latest industrial development trend and the industrial reality of our city, we will further clarify the development ideas, formulate the "Opinions on Accelerating the Development of LED Industry" and the LED industry development plan, and rationally plan and guide the regional layout of the LED industry in the city. Efforts will be made to cultivate a group of LED industry leading enterprises with strong action, focusing on the development and introduction of LED chips, epitaxial wafer industrialization technology and production equipment. Strengthen the introduction, digestion, absorption and innovation, and strive to break through the key technologies of LED chips and epitaxial wafers, extend to the upstream of the industrial chain, and expand the scale of LED upstream industrialization. Actively assisting to take advantage of the strong manufacturing capacity of color TV in our city, launching the LCD TV LED backlight demonstration project, breaking through the bottleneck of high cost and striving for simultaneous development with the international market. Accelerate the introduction and development of related industries such as solar cells (semiconductor power generation) and semiconductor control circuits, realize low-cost sharing of public resources, accelerate the development of LED industry in our city, and move toward a national-level electronic information industry base at a more solid pace.
3. Strengthen government guidance and promote demonstration projects. Refer to the “By Road Maintenance†approach to implement a “conservative return†contract energy management model. The government took the lead in promoting LED transformation in the field of public lighting. The company was responsible for project implementation, and the bank provided loans. The government provided a certain percentage of discounts and saved electricity costs to repay the purchase price. Start urban street lights, road lighting, landscape decoration LEDs for residential communities, LCD TV LED backlights and other demonstration projects, and gradually replace LED lights in public places, including street lights, landscape lights, schools and government office lights, all new roads ( LED lights are used in public roads, schools, office buildings, and landscapes. In government procurement, priority is given to the purchase of local independent innovative semiconductor lighting products or equipment to promote the development of the semiconductor lighting industry in the city. Application projects such as LED promotion in Huidong Golden Bay International Tourism Resort will be taken as key demonstration projects in the city.
4. Increase support for major projects in the LED industry. At present, the development of the LED industry as a key development and introduction of industries has been carried out in various parts of the country. In particular, the projects in the middle and upper reaches have a strong driving role, and all localities are doing their best to carry out investment promotion work. Therefore, the municipal government should increase its efforts to introduce and support major projects in the LED industry, and do a good job in service guarantee for the projects already introduced. American Cree Optoelectronics is the world's leading LED company, which has its own core technology in the upstream and upstream industries. The company plans to move its LED chips and epitaxial wafer production lines to China. The company has set up the most advanced LED packaging production line in the city, so the city has been included in the scope of key investment investigations, but many cities in China are also actively introducing the project. There are only a handful of companies that can independently research and develop LED chips and epitaxial wafers and large-scale industrialization. If we can win this city's Optoelectronics industry upgrade project, it will be a qualitative leap for the development of Huizhou LED industry. It has a strong driving effect on the downstream industry. It is recommended that the municipal government set up a working group, and the city leaders will be responsible for the introduction of the project and coordinate the resolution of related issues.
5. It is recommended to implement brand strategy to increase publicity. Promote the implementation of brand-name strategy for LED enterprises, strengthen government policy guidance, improve the socialized service guarantee system, establish a market-oriented promotion mechanism, enhance the awareness of LED enterprises to create well-known brands, and expand the influence of LED products at home and abroad. Relevant government departments and industry associations can actively carry out brand promotion activities for LED products, organize enterprises to participate in relevant exhibitions at home and abroad, enhance the overall brand image of Huizhou LED products, and also play a leading role in the media media, and conduct special lectures, seminars, and exchange of experiences. Various forms of publicity and training activities, such as conferences and exhibitions, will increase the publicity of the LED industry, so that the whole society can fully recognize the important role of the LED industry in energy conservation and emission reduction.
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