Pay attention to China IoT conference to understand the trend of the Internet of Things industry

On December 4, 2015, the second “China IoT Conference” organized by Huaqiang Jufeng's Electronic Enthusiasts Network was held in Shenzhen Nanshan District Software Industry Base. Dozens of well-known domestic and foreign manufacturers have conducted in-depth discussions on the related technologies, applications and development prospects of the Internet of Things. Such a full-fledged event has attracted thousands of spectators and many well-known media to attend, reflecting the Internet of Things and e-fans. The powerful appeal of the net.

As we all know, after the development of many technologies such as sensing, wireless, MCU and cloud services, the concept of “Internet of Things” has been brewing for decades. This trillion market, which is designed to connect all connected devices, has attracted the participation of many upstream and terminal manufacturers. Under their joint efforts, the Internet of Things market has been incubated in a variety of applications including wearable devices, smart homes, smart transportation, smart factories, smart energy and smart cities.

In order to give the audience a deeper understanding of the Internet of Things, the organizers of the conference held a summit forum on the theme of “New Opportunities for the Internet of Things in the New Era” at the main venue of the Nanshan Software Park, and also in Huaqiang North and Nanshan Science Park. The establishment of a number of sub-forums including the Internet of Things Technology Forum, the Internet of Vehicles, the Intelligent Hardware Movement, the Maker Movement and the Sensor Technology Forum, brought a sincere and meaningful technology sharing to the participants.

Learn about IoT technology from upstream vendors

As the most attractive IoT conference of the year, the “China IoT Conference” attracted the participation of famous IoT upstream manufacturers such as QQ IoT, Microsoft, JD Intelligent, ARM, Alibaba Cloud, Ablecloud, ST, Litepoint, Synopsys and Cadence. The technology sharing brought by these vendors also allows IoT practitioners to access the latest technologies and apply them to their products.

As mentioned above, the Internet of Things is strictly composed of MCU, sensing, wireless, cloud services and other technologies. Let's first talk about the most important sensors. As the front-end sensors of the Internet of Things, it is an important component of the Internet of Things. Without their data collection, everything else will become meaningless. The organizers specially set up the sensor forum. Come to the technology sharing of well-known sensors.

(1) Sensor is the premise

Maxense CTO Gao Zhixing introduced the key technologies of sensors in the Internet of Things era, which greatly expanded the developer's understanding of sensing technology and helped developers choose better sensing products.

Japanese manufacturer Sharp has also brought together IoT and sensors to help developers open up new business models;

The sharing of magnetic sensor technology brought by domestic multi-dimensional technology has opened up the eyes of developers.

(2) Optimization of EDA tools

In addition, due to the ubiquitous nature of the Internet of Things, there is a higher demand for IoT related technologies. For example, IoT devices require lower power consumption, which requires IoT providers to reduce power consumption from chip design, and this will eventually return to the requirements of related EDA tools. Synopsys and Cadence, as world-renowned EDA vendors, have brought together the chip design methodology at this conference to address power and performance requirements from the source.

(3) Support from MCU vendors

As a world-renowned IP core provider, ARM has brought a new experience to the IoT chip in addition to the IP core. It also built a mbed IoT development platform to reduce the development difficulty of IoT developers from the application layer. To promote the progress of the Internet of Things, at this conference, the presentation of "Intelligent Internet to Promote Embedded System Innovation" brought by Yan Lifeng, the embedded application market manager of ARM China, is bound to bring some new enlightenment to developers.

As an internationally renowned MCU manufacturer, ST is directly facing the terminal developers. What kind of MCU will they use to meet the needs of developers on the Internet of Things? This is the essence of the speech "The Value of IOT Generation MCU" shared by ST China Marketing Manager Peng Zuinian.

(4) Wireless is the key

Wireless is also an important part of the Internet of Things, and it has always been highly regarded by developers.

At this conference, Murata from Japan brought its wireless + sensing solution for the Internet of Things to introduce its low-power, high-performance wireless + sensing solution to developers to quickly launch product prototypes. , enter the terminal market. Make developer development easier.

In addition to focusing on which wireless technology to use, developers will also focus on wireless testing, how to quickly and efficiently test products, and bring products to market, which is what wireless test vendor Litepoint is good at. At the conference, lite vice president of Litepoint Mark Jiang, General Manager of China, gave us a speech on the challenges of wireless testing in the Internet of Things era, helping developers get products online quickly.

(5) Cloud services and big data

I came to the IoT cloud service and believe that this is the most valuable thing for IoT devices. Different from previous devices, in the world of IoT, all the data collected by the front-end devices will be uploaded to the server, and processed by big data, so that the data will generate greater value and help users, for example, in medical care. It can give the user a physical assessment; provide an analysis of the exercise effect during exercise; and provide traffic diversion guidance in the Internet of Vehicles. In short, the data in the Internet of Things era is the key.

This is also the speaker of our conference, Microsoft, Ablecloud, Jingdong Intelligent and Alibaba Cloud. At the conference, they brought us a technical introduction about the IoT hardware cloud service. In addition, Microsoft has brought us the technology application in the future IoT application. With the support of these vendors, our Internet of Things world can play its biggest role.

In the cloud service, QQ IoT is a unique one. Based on QQ's vast user volume and social attributes, QQ IOT can provide core functions such as QQ account system, friend relationship chain, QQ message channel and audio and video services. For partners in the fields of wearable devices, smart homes, smart cars, and traditional hardware, the linkage between users and devices, devices and devices, devices and services is realized. For developers, many problems are solved. Xu Xin, the deputy director of its products, gave a detailed introduction to the relevant service details.

(6) Product certification issues

IoT products require certification before they go on the market. This is a headache for developers who want to sell their products to various countries, and TUV SÃœD shared the European and American certification requirements for smart home products at the conference. Introduction and communication. Help more developers bring products to market.

(7) Promotion of new technologies

The existing technology can promote the progress of the Internet of Things. Currently, there is no technology for large-scale application, which may push the Internet of Things application to a new level. Interpretation of Dahua Sales Director Liao Yong shared the iris recognition at the meeting to change people's lives, and described the advantages and application areas of iris recognition in detail. Perhaps this product can really revolutionize the Internet of Things products in the future. .

Understand the application status of the Internet of Things from terminal manufacturers

Through the sharing of upstream vendors, we understand the latest technology of the Internet of Things, as well as the advantages and disadvantages of the major services, and then we can carry out more product development. This is also the issue discussed in our major clubs.

(1) Vehicle networking communication

In the sub-forum, Fangfang Technology brought the communication solution in the era of intelligent interconnection and solved the problem of the vehicle networking communication solution. The theme of China Unicom (Zhongshan) IoT Industry Director Duan Hongzhang is "The Operator Change in the IoT Era, Starting from the Internet of Vehicles", and talks about the support of operators from the backbone network to the Internet of Vehicles.

(2) Voice control of the car network

The process of driving the car is controlled by hand. It is extremely dangerous. The voice interaction technology brought by the well-known speech recognition manufacturer Thinker has solved these problems and greatly improved these experiences. Lei Xiongguo, vice president of Spirit, gave us a detailed introduction to the advantages of this speech technology.

Another voice interaction vendor, Voice of the Cloud, also brought a speech entitled "Smart Travel in the Age of Voice Interaction", which brought more choices for car network voice interaction.

(3) Experience sharing of intelligent hardware pioneers

In addition, Maizeda CEO Zhuang Liang, Wei Mi founder Li Dongping and Polar Routing CEO Qian Jin, who are at the forefront of the development of vehicle networking products, brought some experience and sharing in the product development process to the audience, letting them stand in front of others. Later developers in experience reduced the risk of making mistakes.

Other terminal manufacturers have also brought more experience sharing. E.g:

Chairman of the Galaxy Fengyun, "IoT and Smart Life", Inwatch CEO Wang Xiaobin's "Development Status of Wearable Devices", and Tuman Co-founder Wang Qiang's "Where is the smart watch?" "HWtre Business Director Sun Qingzhi's "How to Optimize the Entrepreneurial Process of Intelligent Hardware".

These rare sharing has greatly increased the content richness of this conference.

(4) What do IoT products do?

Some developers will ask, I want to do something that the predecessors have not done, or do not have a good product, look for opportunities, can this conference provide relevant advice?

In fact, this is the content shared by Li Li, the general manager of South China, of the conference's other speaker. As a professional industry analysis organization, Analysys think tanks often provide some industry analysis reports. At this conference, he The shared "Infrared Data Analysis of Intelligent Hardware and Maker" has become the "light" for developers to start businesses.

Why is Huaqiang Jufeng committed to promoting this conference?

Huaqiang Jufeng is a one-stop electronic component service provider. The electronic engineer website of the 2.1 million engineer registered users, the electronic enthusiast network, the PCB processing factory Huaqiang PCB and the online core city Huaqiang core city. The company is committed to providing services to the electronics industry.

As the "next big thing" of semiconductors, the Internet of Things is a trillion market, but the entire market, from upstream design and participants to downstream manufacturing and production, needs more than previous hardware products. stand by. As an important player in the electronics industry chain, Huaqiang Jufeng can help IoT developers solve development-related problems. It can also start from the supply chain and solve the developer's post-production and mass production problems.

Most importantly, many of the current IoT manufacturers are start-ups. The support they get from dealing with upstream semiconductor vendors and supply chain services is obviously not enough to help developers solve these problems. The electronic enthusiast network of Huaqiang Jufeng has specially organized such a conference to consolidate the power of upstream and downstream and provide a full range of services to help developers develop better products and let consumers experience better products. This is the purpose of Huaqiang to host this competition.

Looking forward to the official arrival of the Internet of Everything.

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