General Administration of Radio, Film and Television: Star TV channels will be fully subtitled with subtitles

Wu Baoan, spokesman of the State Administration of Press, Publication, Radio, Film and Television, said at the press conference that the implementation plan will focus on the basic cultural rights of the masses such as watching TV, listening to radio, reading newspapers, watching movies, etc., and will strengthen the standardization of press, broadcasting, film and television infrastructure. Efforts will be made to increase the ability of press, publishing, radio, film, and television public goods to provide products and services.


It is reported that in order to accomplish the above goals, the State Administration of Press, Publication, Radio, Film and Television will innovate in various ways such as project approval, funding, talents, broadcasts, awards, etc., and strive to promote the innovation and creation of radio and television programs, promote the creation and production of high-quality television programs, and grasp major themes. Publication and key publications planning, promotion of quality content network dissemination. At the same time, it will also strengthen scientific and technological innovation and integration development, improve the level of digitalization and sharing of traditional news publishing, radio, film and television, and outstanding heritage culture, and guide the creation of digital products and information that specifically address the characteristics of network technology and user experience. .

The implementation plan also gives special support to the construction of grassroots public cultural systems, and will adopt corresponding tilt policies to meet the cultural needs of special groups such as ethnic minorities and special groups such as migrant workers.

In addition, the State Administration of Press, Publication, Radio, Film and Television will strengthen the supervision of funds and performance of the national news publication and radio and television key projects supported by the central government finance during the implementation of the plan, and inspect the project system through visits to investigations, interviews, and inquiries. Progress, quality, effectiveness.

Star TV channel will add subtitles throughout the time

Wu Baohong, spokesman of the Press, Publication, Radio, Film and Television Bureau, disclosed that the General Administration of Administration of China is promoting the synchronization of sub-titles on the whole satellite television channel throughout the country to promote conditional star TV news programs to increase the number of simultaneous sign language broadcasts in order to improve public service capabilities.

Wu Baoan stated that the General Administration of Press, Publication, Radio, Film and Television supported the adoption of tilt policies in special areas and special groups of people. For example, it supported and guided ethnic minority areas in running ethnic minority language radio and television frequency channels and strengthening local radio and television programs related to agriculture. Support the publishing of books on agriculture, rural areas, education, employment and improving people’s livelihood, encourage the publication of braille, develop audio-visual books, promote conditional star TV news programs, increase sign language synchronization, and promote the construction of satellite digital farms in remote areas. Bookstores will also strengthen coverage of radio and television programs.

The State Administration of Press, Publication, Radio, Film and Television requested the press, broadcasting, and broadcasting departments in various parts of the country to further improve the ability to produce and transmit national language radio, film and television translation systems, and the ability to publish and publish ethnic minority languages ​​and bilingual books, as well as press, film and television accessibility, and accelerate the promotion of migrant workers' movies. , reading and reading newspapers and other cultural constructions are included in the public cultural service system of permanent residence.

Pushing the Internet platform construction management

As far as specific policies are concerned, the program points out that the key technologies for R&D and standards development will be strengthened, and the digitalization and sharing and utilization of content resources such as traditional news publishing, broadcasting, film and television, and outstanding heritage culture will be greatly enhanced, and guidance will be added to specifically address the characteristics of network technologies and user experience. The creation of digital products and information. Support the construction of digital copyright public service platforms and strengthen the effective protection of public digital cultural resources.

At the same time, we will vigorously strengthen the management of the Internet TV integration platform, high-quality cultural information content resources and distribution platforms, and promote new services such as high-definition television, interactive television, interactive Internet TV, mobile TV, and new types of carriers such as digital smart terminals and mobile terminals. Application in the field.

It is also worth noting that the plan also requires that the provincial press, broadcasting, and broadcasting departments should strengthen coordination and speed up the realization of interconnection, interoperability, and intelligent collaborative coverage of cable, wireless, and satellite broadcasting and television transmission networks, expand platform terminals, realize converged broadcast control, and intelligent distribution. Provide users with comprehensive information and public services anytime, anywhere.