In addition to winning more and more market share in the end market, leading Chinese mobile phone manufacturers are making progress in mobile content and services.
According to Strategy AnalyTIcs' latest smartphone market data, according to shipments, the top five vendors in the world's top ten smartphone manufacturers in 2014 were from China. However, leading Chinese manufacturers are not just satisfied with the ranking of shipments. In the latest report, the content and business strategy of mobile phone manufacturers: China team, Strategy AnalyTIcs survey found that leading Chinese manufacturers have made gratifying progress in mobile content and business as a means to gain more ecosystem coordination capabilities.
David MacQueen, Executive Director of Strategy AnalyTIcs: "The most impressive thing about us is the growth rate of Chinese manufacturers, especially in the four major themes of this analysis: Lenovo, Huawei, ZTE. And Xiaomi, has left an extended footprint in mobile content and business areas. For example, Huawei has created 1 million applications in its app store. What is even more impressive is that Huawei is starting from a very low point in application. Companies that are pushing their own developer programs are far less powerful than global heavyweight companies, and in the future these companies may want to invest more in this area."
Shi Wei, an analyst with Strategy AnalyTIcs Mobile Internet Strategy (WMS), said: "As Chinese manufacturers' ambitions in overseas markets are further highlighted, they may find that content and business markets are more difficult to break through than the end market. Especially with Chinese content providers. Partnerships, due to social, cultural and regulatory factors, the Internet market is more insulated from the rest of the world and is not easy to expand overseas. Unknown waters can be challenging, but if Chinese manufacturers are serious about hardware export and manufacturing, This will be a worthwhile challenge."
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