2013 Gaogong CEO Conference Jingke Electronics Xiao Guowei shares how packaging companies position

[High- tech LED reporter Zhao Hui] China's LED lighting industry has entered a rapid growth period, especially as consumers' demands for LED lighting products continue to improve, LED lighting companies are paying more and more attention to supply chain selection and optimization management. .

In the entire LED industry supply chain, the mid-stream package is undoubtedly in a key link between the top and the bottom. The quality of the packaged device will affect the performance quality of the downstream display and lighting products.

2013 High-tech LED Conference, on the morning of November 26th, the “Supply Chain Strategy” sponsored by Jingke Electronics invited the supply chain of Jingke Electronics, Philips Lumileds, CDH Technology and supporting materials supplier Yuanda Electronics. Excellent companies in all aspects will give a keynote speech on how to do a good job in supply chain management.

Xiao Guowei, Managing Director of Jingke Electronics, will give a keynote speech entitled "Location and Strategy of Midstream Packaging Enterprises" at this special meeting.


As one of the few R&D and manufacturing enterprises with large-scale high-power, high-brightness LED chips and medium- and high-power devices in China, Jingke Electronics is positioned in the middle and high-end market, and more than 70% of its products are used in the field of lighting. With excellent R&D capabilities and market reputation, Jingke Electronics has established its own market voice.

"If LEDs are truly successful, they will definitely be combined with circuits. Semiconductor lighting, semiconductors in the front, lighting in the back, semiconductors, and lighting. If you want to reduce costs, there must be a low-cost technology solution in the supply chain. Solution.” Xiao Guowei believes that LED chips and packaging are the most important aspects of LED lighting.

However, in recent years, packaging companies have fallen into the price war trap of “increasing revenue and not increasing profits”. It is particularly important to encapsulate the company's own positioning and market strategy choices.

Xiao Guowei believes that the upstream and middle of the LED has relatively professional clustering, and the advantages of the combination of the upper and middle reaches are far greater than the combination of the middle and lower reaches. From this point of view, in the future, talking about the middle and lower reaches, in fact, should pay attention to what direction the future technology strategy will follow. This will ultimately determine how the middle and lower reaches of the entire industry chain will be integrated and how they will change.


CEO Conference: Session 3: Supply Chain Strategy (Jingke Electronics Co., Ltd.)
November 26th, 09:00-10:45 Conference Room AB, Hall 5, Guangzhou Poly World Trade Center
Moderator: Dr. Zhang Xiaofei, Chairman of Gaogong LED
Time Time Topic Speaker Speaker
09:00-09:10 Opening ceremony speech Organizer Gaogong LED
9:10-9:30 Keynote Speech: Positioning and Strategy of Midstream Packaging Enterprises Xiao Kewei, Managing Director, Jingke Electronics
1. Cater to market demand and guide market demand?
2, the specialized division of supply chain is the trend, focus is the key
3, the link up and down, the midstream package is the backbone of the supply chain
09:30-09:45 Keynote Speech: LED upstream opportunity under the reconstruction of lighting supply chain Philips Lumileds Asia Regional Marketing Director Zhou Xuejun
1. In the future, the middle and upper reaches will be combined into one?
2. What is the standard for dividing the boundaries of high school and low grade?
3. Prediction of competition results between Chinese and foreign upstream
09:45-10:00 Keynote Speech: How to play a good package company? Li Jiansheng, Chairman of CDH Technology
1. What kind of packaging company is a successful enterprise?
2. Does the package determine the lighting company, or does the lighting decide to package the enterprise?
3. Is encapsulation a false proposition? What are the characteristics of the life and death of the package?
10:00-10:15 Keynote Speech: The Value of a Good Product Supply Chain Chairman of Yuanda Electronics, Liu Wei
1. Supply Chain Collaboration Lubricant: Sharing and Win-Win
2, the supply chain, the world
3, the choice of suppliers and customers, the choice of life and death
10:15-10:45 CEO Dialogue: Reinventing the Optimization Supply Chain to Determine Future Success or Failure Dialogue Moderator: Gaogong LED Zhang Xiaofei
1. How much space does the LED lighting supply chain cost?
2. Industry chain integration model: vertical strategic alliance, horizontal merger, vertical integration
10:45-10:55 Break time

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