China's Dengdu Ancient Town lighting and lighting industry stars shine, Aike Shidun is one of the shining stars. It is inspired by the design of the constellation mythology. Through the hard work of the famous craftsmen, it has become a superior style of European classical style with unique shape, fine texture and exquisite craftsmanship. When the reporter was ready to decrypt Eckerton and understand the world behind its classic story, the company's general manager Li evaded the reporter's interview in a low-key manner, saying only "a dealer said that it works well."
The reporter was informed in the investigation that a dealer in Hangzhou has just embarked on a trip with Axton. It is Zhejiang Huace Lighting Lighting Chain Co., Ltd. The company is a lighting and lighting sales enterprise mainly engaged in the agency and operation of well-known brands at home and abroad. At present, the well-known brands of operating agents cover commercial lighting, home lighting, engineering lighting, light source lighting, intelligent lighting, electrician, kitchen and bathroom appliances. Aike Shidun is one of the main brands.
Huace Lighting has more than 300 specialty stores, distribution stores and franchise stores. Among them, Hangzhou Meidu Plaza (Zhejiang Huace Lighting and Lighting Store) has reached the level of 6,000 square meters of lighting lighting "carrier class". Therefore, it is not all companies that have such a powerful distributor to join. However, Aike Shidun conquered this "aircraft carrier" with its unique operational advantages.
According to Wang Qijiu, deputy general manager of Huace Lighting, the super-sincere, sincere and affective character of Aike Shidun is recognized in the industry, and these are all in line with Huace’s idea of ​​partner selection. And combined. Both parties have demonstrated good communication and understanding in their cooperation. Secondly, Mr. Li has been doing Taiwan's processing for many years, and he has rich experience in product manufacturing, coupled with management advantages, effectively stabilizing the product quality of Aike Shidun. Once again, Aike Shidun has strong protection for the regional market. Many European manufacturers have been doing this in recent years, but it is not difficult to see from the market they operate. The regional layout is chaotic, the price is arbitrary, and the business owner is not strong. As a result, the sales of several relatively well-known brands are currently declining, which has caused a vicious circle of adjusting business operations and changing decoration. Customized product competition is not at the price nor in intensive marketing but rather on the in-store operating environment (soft: shopping guide knowledge, product selling point, personnel quality, service), external promotion (home improvement company, designer, community promotion, professional Magazines and other pipelines), and Aike Shidun can actively provide support in this regard, so that dealers always feel the warmth of the manufacturers. Although I don’t have a long time to cooperate with Aike Shidun, I can see the sincerity of Aike Shidun from the initial cooperation. All the signs of Aike Shidun show that in the brand construction, based on the principle of stable, healthy and rapid development, Huace also hopes to sail along the sails developed by Aike Shidun to the other side of the win-win situation.
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