As night falls, the Hua Deng is on the scene, and many urbanites who have been stunned by the city for a day, like to walk in the garden after a meal, walk on the paved road in the park, breathe the breath of green turf and trees, and listen to that from the grass. Under the guidance of the little light in the lawn, the block looks like a rocky sound, enjoying the beauty of nature. In this beautiful mood, that little light illuminates a pure feeling that we long for nature, exudes this little light that is not eye-catching, and is called garden lighting because its shape and use are different from other lighting products. Because of its radiance, we have more natural atmosphere in our life. In this issue, the general manager of the cover character Shengyibao Sound and Light Technology Co., Ltd. Liang Shuming, a professional manufacturer of garden lighting, is committed to We light up the earthy boss of the green space.
Quality, technology and innovation are the driving capital of the company!
——Liang Yiming, General Manager of Shengyibao Sound and Light Technology Co., Ltd.
Looking for growth
At the end of 1988, Liang Shuming, who was just 20 years old, had a dream and began to learn business with his predecessors. The first contact was with small appliances such as radios and tape recorders, and these things made his life rich and colorful. In 1990, the new home audio broke into his sight, which also marked the beginning of karaoke burgeoning in mainland China. From the beginning of the karaoke in 1991 to the rise of the mainland, to the emergence of the home theater and VCD in 1994, he laughed and said that he Really witnessed the development of karaoke in China. By 1995, he had opened a small factory with a meager savings, producing audio equipment. Although there were only a dozen people, the benefits were very good. After two years of operation, the company has already had a small scale, but the problems have followed. Since Liang Shuming is a trader, he has little understanding of management and technology. In addition, after two years of rapid development of the audio market, the competition has been very competitive. Intense, some brand products are positioned accurately, the market is in place, and the market position is quickly established. Liang Shuming's factory is relatively young and gradually marginalized. This experience made him calm down and think about the importance of management and technology.
Liang Shuming's factory was marginalized, he had to start the agency's old line, but this time he chose to be a fever audio, acting as a foreign top brand! This selection soon saw results. In 1998, he was invited by the agency of the agency to go to Germany, Denmark and other European countries to invite for trade inspections. This trip made his thinking shocked and deeply felt the requirements of foreigners for the quality of life. He realized that the agent was not For a long time, only by creating your own brand can you make great achievements. In 1999, in order to seek differentiated business, he placed his product positioning on the outdoor public broadcasting - Garden Audio. In 2003, after examining the market and doing things that others did not do, he aimed at garden lighting. After preparation, a series of imitation stone garden lighting was launched. After promotion in some exhibitions in Shanghai and Beijing, he quickly obtained Good market performance.
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